Brand & Marketing Manager, Women’s fashion

US$0.00
  • Lead role in a respected NZ luxury brand

  • Competitive salary

  • Staff wardrobe allowance and product discount

We're looking for a Marketing Manager to join a New Zealand-founded luxury brand with a strong retail presence and a fast-growing direct-to-consumer business across NZ, Australia, and the US.

Reporting to the Founders, you'll own the marketing calendar, content, social, PR and brand partnerships, and marketing support across retail and wholesale. You'll work across brand, retail and eCommerce to keep everything cohesive, considered, and on-brand.

What the job entails:

  • Own the annual marketing calendar, ensuring campaigns and key retail moments are planned and delivered on time

  • Develop seasonal marketing strategies aligned with product launches, wholesale timelines and retail priorities

  • Lead content planning and production across photography, video and copy

  • Coordinate photo shoots alongside the PR Director, including briefing, scheduling and on-the-day direction

  • Own all social channels, content calendar and community engagement across Instagram, Facebook and emerging platforms

  • Develop influencer, gifting and VIP strategies across NZ and Australia

  • Manage PR relationships and media outreach to secure editorial coverage

  • Identify brand partnerships and collaborations aligned with the brand's values and audience

  • Coordinate event marketing for store openings, trunk shows and brand activations

  • Create marketing collateral for retail and wholesale, including look books, line sheets and in-store materials

  • Track campaign performance and adjust strategy based on results

What You'll Bring:

  • 3-5+ years of marketing experience, ideally in fashion, luxury, lifestyle or premium consumer brands

  • A proven track record delivering integrated marketing strategies across digital and physical channels

  • Strong content creation and creative direction with an eye for what looks and reads premium

  • Excellent copywriting and a strong sense of brand voice

  • PR experience, either direct or through agency management

  • Solid project management skills, comfortable juggling multiple campaigns and deadlines

  • Confidence with tools such as Klaviyo, Shopify, Meta Business Suite and Google Analytics

  • A collaborative mindset across retail, eCommerce and leadership teams

What's on Offer:

  • A leadership role in a respected NZ luxury brand on a strong growth trajectory

  • The chance to shape and own the brand's marketing across multiple markets

  • A close-knit, high-performing team where your contribution is visible and valued

  • Competitive remuneration based on experience

  • Staff wardrobe allowance and product discount

If you're a marketer who loves building beautiful brands and wants real ownership across multiple markets, I'd love to hear from you. Send your CV to Bindy Williams-Lough at bindy@frameconsulting.co.nz.

  • Lead role in a respected NZ luxury brand

  • Competitive salary

  • Staff wardrobe allowance and product discount

We're looking for a Marketing Manager to join a New Zealand-founded luxury brand with a strong retail presence and a fast-growing direct-to-consumer business across NZ, Australia, and the US.

Reporting to the Founders, you'll own the marketing calendar, content, social, PR and brand partnerships, and marketing support across retail and wholesale. You'll work across brand, retail and eCommerce to keep everything cohesive, considered, and on-brand.

What the job entails:

  • Own the annual marketing calendar, ensuring campaigns and key retail moments are planned and delivered on time

  • Develop seasonal marketing strategies aligned with product launches, wholesale timelines and retail priorities

  • Lead content planning and production across photography, video and copy

  • Coordinate photo shoots alongside the PR Director, including briefing, scheduling and on-the-day direction

  • Own all social channels, content calendar and community engagement across Instagram, Facebook and emerging platforms

  • Develop influencer, gifting and VIP strategies across NZ and Australia

  • Manage PR relationships and media outreach to secure editorial coverage

  • Identify brand partnerships and collaborations aligned with the brand's values and audience

  • Coordinate event marketing for store openings, trunk shows and brand activations

  • Create marketing collateral for retail and wholesale, including look books, line sheets and in-store materials

  • Track campaign performance and adjust strategy based on results

What You'll Bring:

  • 3-5+ years of marketing experience, ideally in fashion, luxury, lifestyle or premium consumer brands

  • A proven track record delivering integrated marketing strategies across digital and physical channels

  • Strong content creation and creative direction with an eye for what looks and reads premium

  • Excellent copywriting and a strong sense of brand voice

  • PR experience, either direct or through agency management

  • Solid project management skills, comfortable juggling multiple campaigns and deadlines

  • Confidence with tools such as Klaviyo, Shopify, Meta Business Suite and Google Analytics

  • A collaborative mindset across retail, eCommerce and leadership teams

What's on Offer:

  • A leadership role in a respected NZ luxury brand on a strong growth trajectory

  • The chance to shape and own the brand's marketing across multiple markets

  • A close-knit, high-performing team where your contribution is visible and valued

  • Competitive remuneration based on experience

  • Staff wardrobe allowance and product discount

If you're a marketer who loves building beautiful brands and wants real ownership across multiple markets, I'd love to hear from you. Send your CV to Bindy Williams-Lough at bindy@frameconsulting.co.nz.